EchoTik

  How to use Google Chrome Extensions to analyze a video on TikTok Why google extensions? Personalized Browsing Experience:  Google Extensions allow users to customize and tailor their browser experience according to their preferences, adding tools, themes, and widgets to meet specific needs.   Increased Productivity:  Many extensions are designed to boost productivity, offering features such as task management, calendar reminders, note-taking, and other tools to help organize and complete tasks more efficiently.   Ad Blocking:  Users can employ ad-blocking extensions to remove ads from web pages, providing a cleaner and faster browsing experience while reducing bandwidth consumption.   Security Enhancements: Security-focused extensions can improve browser safety, guarding against threats like malware, ad hijacking, and other malicious activities. Password management tools within extensions can also enhance account security.   Web Annotation and S...

Why is it important to set the right price for your product on TikTok shop?   Pricing your product on TikTok shop appropriately is very important as it directly affects the success and sustainability of your business. Here are some of the importance of pricing it correctly: Profitability:  The right price is key to ensuring that your business is profitable. If the price is set too low, it may result in a loss; if it is set too high, it may affect sales volume. With the right pricing, you can achieve profitability and maintain the financial soundness of your business.   Market Competitiveness:  In a competitive marketplace, price is often one of the most important factors in a consumer's purchasing decision. The right price can make your product more competitive in the marketplace and attract more consumers.   Brand Image:  Pricing has a direct impact on how consumers perceive your brand. Too low a price may cast doubt on the quality of your product, while ...

Why Tik Tok? TikTok focuses on short videos, each of these videos are usually between 15 seconds and 1 minute in length, this short time frame content format attracts users and makes it easier to create a quick immersion in a short period of time. Due to the large number of users on Tik Tok, if you want to start your online business, Tik Tok will be a good choice for you. If you are an individual seller you can start your business at a very low cost, or if you are a brand owner Tik Tok can be a great way to promote your brand. A very effective way to help your business do better is to look for items that are popular on Tik Tok. In this article we will show you how to find popular items on Tik Tok. Why you should choose trending products on Tik Tok? One very simple reason. It sells. While trending products are sold by many people, they are also bought by many people. If you choose an unpopular item, although you have fewer competitors, you will also have few customers. Here are a few ...

TikTok Shop US e-commerce weekly data (12.25-12.31): Last week's total GMV was $72.5 million, a 4.8% increase from the previous week; daily average was $10.4 million; The top 5 GMV categories last week were: Beauty & Personal Care ($14.5M, 20.02%), Womenswear ($8.75M, 12.09%), Sports & Outdoors ($5.26M, 7.27%), Health ($4.94M, 6.82%), and Household Appliances ($3M, 4.15%). The home category has maintained continuous growth recently. Three of the Top 10 stores selling home appliances made the list: Sweet Furniture (Top 1), Homeika US (Top 2), Smug Furniture (Top 5). The first two stores have been on the list for several weeks in a row and are the only two stores this week with weekly sales exceeding one million dollars. EchoTik Data Insights: The Household Appliances category has become increasingly popular recently in the TikTok Shop US. Common trendy products include large furniture (cabinets, home tables and chairs, etc.), home textiles, and decorations. We previous...

TikTok Shop US e-commerce weekly data (12/18-12/24): Last week's total GMV was $69.2 million; daily average was $9.9 million; Top 5 GMV categories last week: Beauty & Personal Care ($13.52M, 19.62%), Womenswear ($8.22M, 11.93%), Collectibles ($5.97M, 8.66%), Sports & Outdoors ($5.26M, 7.63%); S shops/products saw the fastest GMV and sales growth last week, especially in Womenswear and Home Supplies, primarily standard products; Health category has maintained steady growth recently and is currently in a blue ocean market, characterized by high demand and relatively few players. Two of the top 10 shops selling health and fitness supplements were new on the list: Ekkovision (Top 9), Clean Nutra (Top 10). EchoTik Data Insights: Recently, sales of health products and fitness supplements constantly growing on TikTok US. Among them, top shops have repeatedly entered the TikTok Shop US top 10 weekly list. By selling various types of nutritional health products and fitne...

  EchoTik data reveals that recently many internationally renowned Beauty & Personal Care brands have entered TikTok Shop in the United States. In terms of operational strategy, these brands are diversifying their approach on TikTok Shop. Besides actively inviting influencers for video product promotions and regularly updating their own account videos and advertisements, some brands have already taken the lead in live-stream sales. Benefit Cosmetics  is one of these pioneers. A part of the world-leading luxury group LVMH, Benefit Cosmetics is one of the fastest-growing authoritative beauty brands. Founded in 1976 by a pair of American twin sisters, it now expands to 59 countries across five continents, with over 3000 Brow Bars and 6000 brow experts. It’s a dual benchmark in eyebrow makeup products and eyebrow beauty services. This week, EchoTik takes the Benefit Cosmetics on TikTok Shop as a benchmark case to analyze the brand’s live-streaming operation methods on TikTok S...