Singaporean Sisters Go Viral with New TikTok Brand from Scratch!
Live-streaming sales can generate tens of thousands, even millions of dollars in just a few hours. This immense potential has drawn numerous entrepreneurs and celebrities to this gold rush, eager to claim their share of the profits. The company Three Sheep Network, led by the famous "Crazy Little Yang," began its TikTok overseas sales journey in Singapore. Their first live stream topped TikTok Singapore's GMV rankings for the month. According to TikTok's official data, the total GMV of live-streaming sales on TikTok Shop in Singapore in the second half of 2023 was four times higher than the same period in 2022. Live-streaming accounted for a significant portion of this GMV, highlighting its power. A survey predicts that Singapore's social commerce volume will grow significantly over the next five years, with total GMV rising from $1.2 billion in 2023 to $8.47 billion in 2029. New brands that create content resonating with local users can gain more attention and tr...